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Every time that someone types an inquiry into a search engine, the platform goes to work sifting through the 1,197,982,359 websites that currently exist to find the best options […]

Anarchy or democracy? Viewers or participants? Charmander, Bulbasaur, or Squirtle?  On February 12, 2014, an anonymous Australian programmer answered those questions through the Twitch Plays Pokemon social experiment.  The basic […]

What do your dentist, mom, and politicians have in common? They are probably all texting you. Hopefully, your mom does not fall into the category of marketing texts, but […]

At least once a week, I find myself in what I like to call the “TikTok Twilight Zone.” Everything stops except the infinite void in which my thumb keeps […]

Understanding the ways that visitors interact with your website is crucial… At least if you’re at all interested in seeing a positive return on the blood, sweat, and code […]

There is a pandemic that not as many people are talking about—a cyber pandemic. Last year, as people around the globe, transitioned to working from home, shopping online in […]

When it comes to social media marketing, LinkedIn ad campaigns tend to be cast aside in favor of the “Big 3” platforms: Facebook, Twitter, and Instagram. But, with over […]

If you think what happened with GameStop stocks across multiple platforms is not relevant to you or your business—think again. Has your business or organization established an online audience? […]

Have you ever wanted to sit in on a conference call but think it might be rude to hack into some corporate Zoom meeting? Do you miss the good […]

Over the last month, we’ve pulled away some of the complicated layers of Apple’s new Privacy Policy, including the overall impact on social media advertising, verifying your website’s domain through Facebook to […]

“Birdwatch” means something new in 2021. No binoculars needed. No birds either. That’s right, the latest trend of birdwatching does not involve fresh air or feathered friends. Twitter has […]

A couple of weeks ago, we discussed the changes that small- and medium-sized business owners could expect with the rollout of Apple’s iOS 14. To briefly summarize: “According to the […]