Libertarian Party of Minnesota
Web Design | Digital Marketing
The party’s website needed a more modern design, with a sleeker and tidier interface that allowed the site to run faster. In turn, readers would find the site easier to interact with and could quickly find the specific information that they were looking for.
Nativ3 worked closely with the client to understand their specific needs. It wasn’t enough to know that the website needed to be updated. We needed to work together to craft a clear purpose and objective. For this client, it meant that new membership recruitment measures should be taken and that existing members could find ways to increase their involvement.
The updated site for the Libertarian Party of Minnesota now features a platform that encourages non-members to quickly find pertinent information regarding the history and purpose of the party, as well as an online application for membership. Existing members can access a calendar that lists upcoming events to encourage engagement.